At IMADETHEARK, we transcend the boundaries of a mere clothing brand; we embody a lively and inclusive community that revels in diversity, welcoming individuals of every shape, size, and age. Our purpose extends beyond fashion, it's about fostering a sense of belonging and empowerment. IMADETHEARK envisions and strives to establish a haven of safety and inclusivity—a space where everyone not only feels at ease but also finds inspiration to confidently articulate their distinct identities through the art of fashion.
Join us on this journey where style meets inclusiveness, and self-expression becomes a celebration. Welcome to Imadetheark, where every thread tells a unique story.
Noah Kerchhoff is a young man originally from the Cape Flats in Cape Town, but has since moved to JHB in Gauteng. He is a creative being and his parents attest to this. From a young age, Noah decided to be a clothing designer and a musician with his main instrument being the drum kit. He would spend equal time designing clothing for his figurines as he did bashing anything that resembled a drum kit.
His clothing design ceased for a bit, but his sense of fashion became a stepping stone to rekindle the love he once had for the design of clothing. He loves creating new pieces and experimenting with different fabrics and designs.
IMADETHEARK is a combination of Noah’s design and philosophy in life. He believes that all people were made with a uniqueness true to them and that all people deserve equality. IMADETHEARK is a clothing brand for all.
Our purpose extends beyond fashion, it's about fostering a sense of belonging and empowerment